The soft ad market has taken its toll in Cleveland, but political advertising is bringing some much needed relief, tightening inventory conditions among the outlets. Stations are also coping with the recent transition to local people meters and the addition of cell phone-only households in Nielsen’s panel.
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Magazine Monitor
The Mediaweek Magazine Monitor chart provides continually updated current and year-to-date ad page data by magazine category. See Mediaweek magazine's accompanying analysis for the stories behind the numbers.
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Drawing from topline circulation estimates filed to the Audit Bureau of Circulations’ Rapid Report service, this monthly feature provides a snapshot of the circulation performance of a given magazine category based on the latest available figures.
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While the broadcast networks scheduled a host of reality programming all summer, the major basic cable networks slated a significant amount of original scripted shows alongside their reality entries. Which cable shows were the most engaging to audiences?
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